Author: Grant Baldwin
Publisher: Baker Books
Release Date: February 18, 2020
Rating: 5 Stars
Reviewer: Jessica Higgins
Baldwin delivers some great information for those looking to make speaking a career or just some helpful tips on those looking to speak.
It’s not hard to get a taste of the speaking bug and want more. Once that happens and you realize that this is what you want to do, you need to figure out how to make a career out of it. Unfortunately, many people fail before they ever get their careers off the ground. Grant Baldwin, creator of The Speaker Lab podcast, outlines the steps and guidelines necessary to make the transition from wanting to speak to full fledged career speaker.
Finally, a book that really provides some insight into successful speaking. Not so much on the technique, but on how to be successful getting gigs and booked. There is plenty of material on the method of speaking, so I was glad to find a book that actually helps speakers determine where they want to go. My husband speaks frequently at conferences across the nation as a subject matter expert and I asked him to read the book to get his opinion on it. He agreed with almost all of the concepts this book lays out. He fully agreed that if you want to be asked to speak, you can’t just speak about whatever you want. First you have to find a problem to solve that people are going to want to hear your thought. Then rather than trying to speak about a bunch of different topics, you need to focus on your message and get good at delivery. Then build your brand so that your expertise is recognized.
If you are looking to make a career out of speaking, then this is a great resource for you. It is easy to follow and provides several personal examples from both the author and other speakers.
I received a complimentary copy of this title from the publisher. The views and opinions expressed within are my own.